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  • 2023-05-18

Virtual Reality

As all technologies blur the lines between reality, identifying the right use case for your business is crucial. For many companies, augmented reality is usually the easiest to integrate into company operations.

Types of augmented reality
When deciding what kind of augmented reality technology you'll need for your business, you'll first have to decide what kind of augmented reality you want to use. There are two types of augmented reality: tag-based and tagless. Choosing one of these types of augmented reality will determine how you will be able to view your images and information.

Tag-based AR is created using image recognition to identify objects already programmed into your AR device or app. By placing objects as reference points, they can help the augmented reality device determine the camera's position and orientation. This is generally achieved.

Augmented reality without a tag is the most complex as there is no point for your device to focus on. For this reason, your device must recognize the items as they appear in the display. Using a recognition algorithm, the device will look for colors, patterns, and similar features to determine what that object is and then, using time, accelerometer, GPS, and compass information, will orient itself and use the camera to overlay an image of whatever you want in your real-world surroundings.

How does augmented reality work
Augmented Reality creates an immersive experience for all of its users. Although the most common forms of AR are done through glasses or a camera lens, interest in AR is growing, and companies are offering more types of lenses and devices through the market. There are five important components of AR:

artificial intelligence. Most augmented reality solutions need artificial intelligence (AI) to work, allowing users to complete actions using voice prompts. AI can also help process information for your augmented reality application.
Augmented reality program. These are the tools and applications used to access augmented reality. Some companies can create their own form of augmented reality software.
processing. You'll need processing power for AR technology to work, generally by taking advantage of your device's internal operating system.
lenses. You will need a lens or photo stand to display your content or photos. The better the quality of your screen, the more realistic your image will appear.